Tourist Organization of Belgrade was present with a ,, WCF - World Tourism Cities Federation ", a training program for the promotion and marketing for the Chinese market in the period from 29 March to 1 April, which was held in Beijing.
WTCF-a (,, World Tourism Cities Federation ") is an organization that should be the counterpart of the UNWTO. The organization currently has 106 members of which 26 are from China and 80 from the rest of the world. State institutions are the cities, tour operators, hotel chains, media and airports. Their work is based on platform 6: information platform, training, cooperation, academic platform, digital platform and database.
The lecturers were renowned professors from Chinese universities and their basic theme of the lecture was the outgoing tourism in China.
The representative of the TOB is next participation in the training program and achieved business contacts and attend a meeting at the premises ,, Ctrip ’, which is the largest online seller and the largest Chinese travel group and has the largest database for marketing the destination. Business activities in the Chinese market to greater cooperation between the Republic of Serbia and the People’s Republic of China as a market that is extremely important for our country, and Belgrade